WHAT IS A MASTERCLASS PROGRAMME ?

These are short Business Development programmes delivered either as self learning or via focus group facilitation. There are currently 33 such programmes each one is designed to develop knowledge and ability in a particular Business skill area. To give the user every possible learning chance the system licence provides access to their selected programme for 4 months. Programme titles are "Masterclass in ………………." - each programme is designed to improve participant performance in their organisation through its strong focus on the knowledge required to be competent within a particular skill area:

Masterclass in Selling Skills - contains the following ebriefings:

• Selling - marketing relations with customers
• Selling - principles & practices
• Selling for Non-Sales People
• Selling by telephone
• Sales Campaign Management
• Selling and NLP
• Sales closure
• Sales Promotions & Development